- Pay Per Click: Under this plan, you will receive payment each time a visitor from your site clicks through to your partner’s site. The amount you are paid for each action is typically the lowest under the scheme – however many affiliates choose this plan because they only have to send traffic to their partner – nothing more
- Pay Per Lead: A slightly more involved process, you will receive payment if you send a visitor to your partners site and they perform a designated action. Typically the visitor will need to fill out a form or opt-in to a particular program
- Pay Per Sale: The most difficult, but most rewarding of the Affiliate Marketing Programs is pay per sale. As you might expect, you will only receive payment if you send a visitor to your partner’s site who converts into a sale.
There is one potential downfall of the affiliate marketing program: its reputation. Unfortunately, some affiliates have chosen to use tactics like spam mail and bots to promote their partner. In fact, this is the leading cause of spam mail throughout the world. Some consumers dislike this so much that they actively avoid purchasing products through a perceived affiliate program.